A small yet effective media format that is in the customers faces as they maneuver supermarket aisles.
This is positioned on the inside and front of the trolley using a specially designed MSG frame. The inside targets the one pushing the trolley and the front face targets other shoppers. The shopping baskets also carry your message at the bottom giving maximum exposure to your potential target market. This medium is very effective and low in cost, targeting shoppers at the point of decision making.